With nearly 20 years of experience in aviation marketing, Chris Little serves as Desert Jet’s marketing executive, responsible for the strategic planning, development, and execution of all marketing initiatives and lead generation activities across Desert Jet’s full spectrum of services. As Chief Marketing Officer, she drives brand awareness, market share growth, business development, and customer loyalty, creating revenue streams while supporting the company’s culture of excellence and innovation.

Throughout Chris’s career in aviation, she has successfully launched marketing departments, spearheaded impactful rebranding strategies, merged brands, and developed high-impact digital and multimedia campaigns as well as public relations, targeted events, collaborative partnerships, and promotional activations for companies in the charter, aircraft management, FBO, aircraft sales, and MRO services sectors. Her leadership has consistently led to increased visibility, profitability, and national brand recognition.

Motivated by Desert Jet’s mission, values, and collaborative spirit, Chris joined the company eight years ago and relocated to the Coachella Valley to contribute to a forward-thinking team committed to growth and excellence. In her current role, she combines her intense passion for excellence, high work ethic, creativity, data-driven strategy, and a passion for leadership to guide Desert Jet’s marketing efforts across all verticals.

Beyond her leadership role at Desert Jet, Chris is deeply engaged in her community and industry. She serves on the Boards of Directors for the City of La Quinta and City of Coachella Chambers of Commerce, is an Ambassador for the Greater Coachella Valley Chamber of Commerce, and sits on the Board of Directors for Angel Flight West, where she chairs the Media and Communications Committee.

Chris’s passion and legacy are rooted in inspiring youth and the next generation of professionals, as well as raising awareness for public benefit flying through charitable aviation as a vital resource for those in need of free air transportation to reach far distant life-saving medical treatment.